In 1948 (Showa 23), Zentaro Suzuki began selling men's clothing in a rented store across from the current SUZUKI main store.
My grandfather started the clothing and fashion business in Ito, but our family's business history goes back further. In my great-great-grandfather's time, the family operated "Daikoku Market" near Meguro Station in Tokyo, which handled everything from food to daily necessities.
Around 1943 (Showa 18), when World War II intensified, the family evacuated to Ito. As was the case throughout Japan, life and business during and immediately after the war were extremely difficult.
I was born in Ito in March 1967. After graduating from Ito Municipal Nishi Elementary School, Shizuoka Seiko Gakuin Junior and Senior High School, and the Faculty of Law at Nanzan University in Nagoya, I joined an apparel manufacturer's branch office in Nagoya (though I wasn't allowed to handle men's clothing). After seven years as a company employee, I returned to Ito in 1996 upon marriage and joined the family business, SUZUKI Clothing Store.
Around 2000, I became interested in e-commerce and launched our online shop in December 2001. In August 2022, we completely revamped our online shop system.
"Truly fine products with genuine service" is our motto. We strive to improve step by step to ensure customer satisfaction.
We sincerely ask for your continued patronage.
Hirohito Suzuki, 3rd Generation SUZUKI Clothing Store (6th Generation Merchant)
Our physical store specializes in high-quality tailored men's clothing.
Our garments are crafted with meticulous care, including sufficient aging and intermediate pressing (performed after each process to stabilize dimensions). Made with the highly skilled "Mae-kata-zukuri" (forward shoulder construction) technique, our clothing fits your body from the moment you put it on, maintains its shape over time, and provides lasting comfort.
We also offer custom-made suits, jackets, shirts, jeans, leather shoes, and more.
Ring Jacket, MIYUKI, Flex Japan, Do-1 Sewing, John Smedley, Johnston, PATRICK, negroni, Miyagi Kogyo, COMMANDO, and more

